Press Releases

ONE Financial Launches CASH+ Breakfast Notes, Series 3

Toronto, Ontario - March 6, 2008

ONE Financial today announced it is launching the third series of its CASH+ Breakfast™ Notes. The launch follows positive response from the investment community to the second series in this principal protected note (PPN), and the notable performance of Series 1.

ONE Financial CASH+ Breakfast Notes, Series 3 is the easiest way to participate in the soft commodity marketplace, with the added security of 100% principal protection. The Notes offer quarterly tax-advantaged distributions PLUS the unlimited upside of two major soft commodity indices; the S&P GSCI Agricultural Excess Return Index®, and the S&P GSCI Livestock Excess Return Index®.

According to ONE Financial's President and CEO, Jeffrey O'Brien, Series 3 continues to provide features designed to increase the security and positive return potential of an investment. "The same forces that have pushed the prices of energy and hard commodities to record highs over the past few years have made conditions right for soft commodities," he says. "With Series 1 on track for a 50% annualized rate of return - it's the number one performing PPN in Canada - and soft commodities still at historic lows, we felt Canadian investors should continue to benefit from this unique investment opportunity."

Similar to a traditional Guaranteed Investment Certificate (GIC), a PPN is 100% principal protected. However, a PPN's return is linked to various growth or income investments that generally provide the potential for much higher returns than a GIC. Unlike a GIC, PPNs are usually cashable in a secondary market prior to maturity. The ONE Financial CASH+ Breakfast Notes offer the potential for tax-efficient return of capital distributions on a quarterly basis PLUS the unlimited upside of two soft commodity indices, with the added security of 100% principal protection.

ONE Financial's CASH+ Breakfast Notes are guaranteed by BNP Paribas, the world's sixth largest bank. As one of the world's leading financial institutions, BNP Paribas has assets of approximately $2.0 trillion, making it roughly the size of the five largest Canadian banks combined. BNP Paribas operates in over 88 countries, and has approximately 150,000 employees worldwide.

ONE Financial is focused on providing Canadian investors and their financial advisors with innovative wealth management solutions. Since pioneering the introduction of the first stock-market linked note to Canadian financial advisors and their investors in 2002, ONE Financial has raised over $350 million in this exciting asset class. The company is headquartered in Toronto, Ontario and is one of Canada's fastest growing investment firms.

Important Information

Important details about each of the Notes are described in each product's Master Information Statement and the relevant Information Statement Supplement (the "Offering Documents"); investors should obtain and read carefully a copy of the relevant Offering Documents (available on request) prior to investing, paying particular attention to the risks associated with an investment in the relevant Notes.